{"id":11873,"date":"2023-01-11T16:23:19","date_gmt":"2023-01-11T15:23:19","guid":{"rendered":"https:\/\/retail-optimiser.de\/metro-rolls-out-shelf-and-assortment-planning-with-symphony-ai-in-eastern-europe\/"},"modified":"2023-01-12T12:38:35","modified_gmt":"2023-01-12T11:38:35","slug":"metro-rolls-out-shelf-and-assortment-planning-with-symphony-ai-in-eastern-europe","status":"publish","type":"post","link":"https:\/\/retail-optimiser.de\/en\/metro-rolls-out-shelf-and-assortment-planning-with-symphony-ai-in-eastern-europe\/","title":{"rendered":"Metro rolls out shelf and assortment planning with Symphony AI in Eastern Europe"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"11873\" class=\"elementor elementor-11873 elementor-11866\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6e9cd9d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6e9cd9d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f1dbb11\" data-id=\"f1dbb11\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b67ad86 elementor-widget elementor-widget-text-editor\" data-id=\"b67ad86\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Metro AG is introducing shelf and assortment planning solutions at more than 8,000 locations in Eastern Europe. The wholesale group relies on solutions from US specialist Symphony AI. Technology subsidiary Metro Digital is responsible for the implementation.<\/p>\n<p>The AI-driven software is intended to help both Metro and Makro cash-and-carry stores in the region as well as local, owner-operated franchise businesses to localise their assortments in a customer-oriented way and to automate work with planograms.<\/p>\n<p>Metro Digital had already successfully deployed Symphony AI&#8217;s Retail and CPG solutions at locations in Romania. It will now roll them out to its other Eastern European markets, including the Czech Republic, Poland and Slovakia.<\/p>\n<h3><strong>Planning more efficiently with AI<\/strong><\/h3>\n<p>Shopping behaviour is increasingly changing. Furthermore, the growing online business and the possibility to serve orders from within stores leads to new challenges and increases complexity in assortment and shelf planning. Symphony AI\u2019s category management software uses artificial intelligence to optimise assortments according to demand at the respective locations.<\/p>\n<p>Automated functions are designed to better adapt demand planning to local requirements. The aim is to facilitate the work of teams and make control more efficient by means of detailed and market-specific planograms. They can also speed up the purchasing process for multichannel customers. They can order the desired products directly from online planograms.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Metro AG, through its technology subsidiary Metro Digital, is rolling out Symphony AI&#8217;s shelf and assortment planning to more than 8,000 Eastern European locations. It aims to optimise assortments of its Metro and Makro C&#038;C stores as well as owner-operated franchise operations.<\/p>\n","protected":false},"author":8,"featured_media":11869,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[36],"tags":[1322,1320,64,1321,1323],"class_list":["post-11873","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en","tag-makro-en","tag-metro-ag-en","tag-metro-cc","tag-metro-digital-en","tag-symphony-ai-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Metro rolls out shelf and assortment planning with Symphony AI in Eastern Europe - Retail Optimiser<\/title>\n<meta name=\"description\" content=\"Metro AG, through its technology subsidiary Metro Digital, is rolling out Symphony AI&#039;s shelf and assortment planning to more than 8,000 Eastern European locations. It aims to optimise assortments of its Metro and Makro C&amp;C stores as well as owner-operated franchise operations.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/retail-optimiser.de\/en\/metro-rolls-out-shelf-and-assortment-planning-with-symphony-ai-in-eastern-europe\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Metro rolls out shelf and assortment planning with Symphony AI in Eastern Europe - Retail Optimiser\" \/>\n<meta property=\"og:description\" content=\"Metro AG, through its technology subsidiary Metro Digital, is rolling out Symphony AI&#039;s shelf and assortment planning to more than 8,000 Eastern European locations. It aims to optimise assortments of its Metro and Makro C&amp;C stores as well as owner-operated franchise operations.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/retail-optimiser.de\/en\/metro-rolls-out-shelf-and-assortment-planning-with-symphony-ai-in-eastern-europe\/\" \/>\n<meta property=\"og:site_name\" content=\"Retail Optimiser\" \/>\n<meta property=\"article:published_time\" content=\"2023-01-11T15:23:19+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-12T11:38:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/retail-optimiser.de\/wp-content\/uploads\/2023\/01\/ladoipasi-1024.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"767\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Joachim Pinhammer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@RetailOptimiser\" \/>\n<meta name=\"twitter:site\" content=\"@RetailOptimiser\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Joachim Pinhammer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/metro-rolls-out-shelf-and-assortment-planning-with-symphony-ai-in-eastern-europe\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/metro-rolls-out-shelf-and-assortment-planning-with-symphony-ai-in-eastern-europe\\\/\"},\"author\":{\"name\":\"Joachim Pinhammer\",\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/#\\\/schema\\\/person\\\/78a871c954eba67798473ce83d605dae\"},\"headline\":\"Metro rolls out shelf and assortment planning with Symphony AI in Eastern Europe\",\"datePublished\":\"2023-01-11T15:23:19+00:00\",\"dateModified\":\"2023-01-12T11:38:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/metro-rolls-out-shelf-and-assortment-planning-with-symphony-ai-in-eastern-europe\\\/\"},\"wordCount\":231,\"image\":{\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/metro-rolls-out-shelf-and-assortment-planning-with-symphony-ai-in-eastern-europe\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/retail-optimiser.de\\\/wp-content\\\/uploads\\\/2023\\\/01\\\/ladoipasi-1024.jpg\",\"keywords\":[\"Makro\",\"Metro AG\",\"Metro C+C\",\"Metro Digital\",\"Symphony AI\"],\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/metro-rolls-out-shelf-and-assortment-planning-with-symphony-ai-in-eastern-europe\\\/\",\"url\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/metro-rolls-out-shelf-and-assortment-planning-with-symphony-ai-in-eastern-europe\\\/\",\"name\":\"Metro rolls out shelf and assortment planning with Symphony AI in Eastern Europe - Retail Optimiser\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/metro-rolls-out-shelf-and-assortment-planning-with-symphony-ai-in-eastern-europe\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/metro-rolls-out-shelf-and-assortment-planning-with-symphony-ai-in-eastern-europe\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/retail-optimiser.de\\\/wp-content\\\/uploads\\\/2023\\\/01\\\/ladoipasi-1024.jpg\",\"datePublished\":\"2023-01-11T15:23:19+00:00\",\"dateModified\":\"2023-01-12T11:38:35+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/#\\\/schema\\\/person\\\/78a871c954eba67798473ce83d605dae\"},\"description\":\"Metro AG, through its technology subsidiary Metro Digital, is rolling out Symphony AI's shelf and assortment planning to more than 8,000 Eastern European locations. 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