{"id":16003,"date":"2023-12-07T11:31:02","date_gmt":"2023-12-07T10:31:02","guid":{"rendered":"https:\/\/retail-optimiser.de\/coles-offers-shopping-by-recipe-with-northfork\/"},"modified":"2023-12-07T11:32:49","modified_gmt":"2023-12-07T10:32:49","slug":"coles-offers-shopping-by-recipe-with-northfork","status":"publish","type":"post","link":"https:\/\/retail-optimiser.de\/en\/coles-offers-shopping-by-recipe-with-northfork\/","title":{"rendered":"Coles offers shopping by recipe with Northfork"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"16003\" class=\"elementor elementor-16003 elementor-15980\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e0c6535 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e0c6535\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-88cfb92\" data-id=\"88cfb92\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-526eb1b elementor-widget elementor-widget-text-editor\" data-id=\"526eb1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Australian retailer Coles is working with software specialist Northfork to provide its online customers with personalised menu suggestions. Shoppers can add the ingredients directly to their shopping basket. Coles wants to make it easier for customers to plan their weekly menus and improve the online shopping experience.<\/p>\n<p>Swedish start-up Northfork has developed a solution platform that food retailers can integrate into their websites or shopping apps using an API. The platform provides recipe suggestions and links these to the retailer&#8217;s product range.<\/p>\n<p>The technology is already being deployed by several retailers in Northern Europe, such as ICA and Coop. Walmart in the USA also uses Northfork&#8217;s software to enable customers to buy ingredients directly via the Tasty recipe app from media group Buzzfeed.<\/p>\n<h3>Software helps with menu planning<\/h3>\n<p>Customers find inspiration for their weekly menu plan on the Coles website. They can set search filters according to their preferences and dietary requirements. They also have the option of specifying a budget. The system also takes past shopping behaviour into account. The customer then receives appropriate recipe suggestions. All the ingredients required for the selected dishes are added directly to the shopping basket. The application can automatically ignore household staples such as salt or flour. If desired, customers can replace products in the shopping basket with available alternatives at the click of a button.<\/p>\n<p>The software ensures that menu suggestions do not contain any products currently out-of-stock. It also determines quantities and composition of products in a way that helps to minimise food waste. The application also considers the retailer\u2019s special offers or promotions. The technology provider promises retailers up to 12 per cent higher shopping baskets when using the platform. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Australian retailer Coles is working with technology provider Northfolk to make menu planning easier for online shoppers. The Swedish start-up&#8217;s platform provides personalised recipe suggestions and automatically adds the ingredients to the shopping basket.<\/p>\n","protected":false},"author":8,"featured_media":15994,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[36],"tags":[847,1087,440,1819,146],"class_list":["post-16003","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en","tag-coles-australia-en","tag-coop-sverige-sweden","tag-ica-en","tag-northfork-en","tag-walmart-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Coles offers shopping by recipe with Northfork - Retail Optimiser<\/title>\n<meta name=\"description\" content=\"Australian retailer Coles is working with technology provider Northfolk to make menu planning easier for online shoppers. The Swedish start-up&#039;s platform provides personalised recipe suggestions and automatically adds the ingredients to the shopping basket.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/retail-optimiser.de\/en\/coles-offers-shopping-by-recipe-with-northfork\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Coles offers shopping by recipe with Northfork - Retail Optimiser\" \/>\n<meta property=\"og:description\" content=\"Australian retailer Coles is working with technology provider Northfolk to make menu planning easier for online shoppers. The Swedish start-up&#039;s platform provides personalised recipe suggestions and automatically adds the ingredients to the shopping basket.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/retail-optimiser.de\/en\/coles-offers-shopping-by-recipe-with-northfork\/\" \/>\n<meta property=\"og:site_name\" content=\"Retail Optimiser\" \/>\n<meta property=\"article:published_time\" content=\"2023-12-07T10:31:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-12-07T10:32:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/retail-optimiser.de\/wp-content\/uploads\/2023\/12\/northfolk-coles_1024.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"671\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Joachim Pinhammer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@RetailOptimiser\" \/>\n<meta name=\"twitter:site\" content=\"@RetailOptimiser\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Joachim Pinhammer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/coles-offers-shopping-by-recipe-with-northfork\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/coles-offers-shopping-by-recipe-with-northfork\\\/\"},\"author\":{\"name\":\"Joachim Pinhammer\",\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/#\\\/schema\\\/person\\\/78a871c954eba67798473ce83d605dae\"},\"headline\":\"Coles offers shopping by recipe with Northfork\",\"datePublished\":\"2023-12-07T10:31:02+00:00\",\"dateModified\":\"2023-12-07T10:32:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/coles-offers-shopping-by-recipe-with-northfork\\\/\"},\"wordCount\":289,\"image\":{\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/coles-offers-shopping-by-recipe-with-northfork\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/retail-optimiser.de\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/northfolk-coles_1024.jpeg\",\"keywords\":[\"Coles (Australia)\",\"Coop Sverige (Sweden)\",\"ICA\",\"Northfork\",\"Walmart\"],\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/coles-offers-shopping-by-recipe-with-northfork\\\/\",\"url\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/coles-offers-shopping-by-recipe-with-northfork\\\/\",\"name\":\"Coles offers shopping by recipe with Northfork - Retail Optimiser\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/coles-offers-shopping-by-recipe-with-northfork\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/coles-offers-shopping-by-recipe-with-northfork\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/retail-optimiser.de\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/northfolk-coles_1024.jpeg\",\"datePublished\":\"2023-12-07T10:31:02+00:00\",\"dateModified\":\"2023-12-07T10:32:49+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/#\\\/schema\\\/person\\\/78a871c954eba67798473ce83d605dae\"},\"description\":\"Australian retailer Coles is working with technology provider Northfolk to make menu planning easier for online shoppers. The Swedish start-up's platform provides personalised recipe suggestions and automatically adds the ingredients to the shopping basket.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/coles-offers-shopping-by-recipe-with-northfork\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/coles-offers-shopping-by-recipe-with-northfork\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/coles-offers-shopping-by-recipe-with-northfork\\\/#primaryimage\",\"url\":\"https:\\\/\\\/retail-optimiser.de\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/northfolk-coles_1024.jpeg\",\"contentUrl\":\"https:\\\/\\\/retail-optimiser.de\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/northfolk-coles_1024.jpeg\",\"width\":1024,\"height\":671,\"caption\":\"Coles online customers receive personalised recipe suggestions and can add the ingredients directly to their shopping basket. (Photo: Northfork)\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/coles-offers-shopping-by-recipe-with-northfork\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Coles offers shopping by recipe with Northfork\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/\",\"name\":\"Retail Optimiser\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/#\\\/schema\\\/person\\\/78a871c954eba67798473ce83d605dae\",\"name\":\"Joachim Pinhammer\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/retail-optimiser.de\\\/wp-content\\\/uploads\\\/2020\\\/05\\\/Joachim_Pinhammer_rund_220x219px-150x150.jpg\",\"url\":\"https:\\\/\\\/retail-optimiser.de\\\/wp-content\\\/uploads\\\/2020\\\/05\\\/Joachim_Pinhammer_rund_220x219px-150x150.jpg\",\"contentUrl\":\"https:\\\/\\\/retail-optimiser.de\\\/wp-content\\\/uploads\\\/2020\\\/05\\\/Joachim_Pinhammer_rund_220x219px-150x150.jpg\",\"caption\":\"Joachim Pinhammer\"},\"description\":\"Joachim Pinhammer supports retail and technology companies with consulting and marketing expertise. He was Senior Analyst and Research Director Retail Technology at the London-based analyst group Planet Retail. Prior to that, he was the global marketing director for the retail division of Wincor Nixdorf (now Diebold Nixdorf). Joachim Pinhammer is a regular speaker at events organised by Messe D\u00fcsseldorf (EuroShop and EuroCIS), the EHI and further industry conferences. His reports are regularly published by trade magazines and online retail industry media.\",\"sameAs\":[\"http:\\\/\\\/www.retail-optimiser.de\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/joachimpinhammer\\\/\"],\"url\":\"https:\\\/\\\/retail-optimiser.de\\\/en\\\/author\\\/joachimpinhammer-english\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Coles offers shopping by recipe with Northfork - Retail Optimiser","description":"Australian retailer Coles is working with technology provider Northfolk to make menu planning easier for online shoppers. The Swedish start-up's platform provides personalised recipe suggestions and automatically adds the ingredients to the shopping basket.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/retail-optimiser.de\/en\/coles-offers-shopping-by-recipe-with-northfork\/","og_locale":"en_US","og_type":"article","og_title":"Coles offers shopping by recipe with Northfork - Retail Optimiser","og_description":"Australian retailer Coles is working with technology provider Northfolk to make menu planning easier for online shoppers. The Swedish start-up's platform provides personalised recipe suggestions and automatically adds the ingredients to the shopping basket.","og_url":"https:\/\/retail-optimiser.de\/en\/coles-offers-shopping-by-recipe-with-northfork\/","og_site_name":"Retail Optimiser","article_published_time":"2023-12-07T10:31:02+00:00","article_modified_time":"2023-12-07T10:32:49+00:00","og_image":[{"width":1024,"height":671,"url":"https:\/\/retail-optimiser.de\/wp-content\/uploads\/2023\/12\/northfolk-coles_1024.jpeg","type":"image\/jpeg"}],"author":"Joachim Pinhammer","twitter_card":"summary_large_image","twitter_creator":"@RetailOptimiser","twitter_site":"@RetailOptimiser","twitter_misc":{"Written by":"Joachim Pinhammer","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/retail-optimiser.de\/en\/coles-offers-shopping-by-recipe-with-northfork\/#article","isPartOf":{"@id":"https:\/\/retail-optimiser.de\/en\/coles-offers-shopping-by-recipe-with-northfork\/"},"author":{"name":"Joachim Pinhammer","@id":"https:\/\/retail-optimiser.de\/en\/#\/schema\/person\/78a871c954eba67798473ce83d605dae"},"headline":"Coles offers shopping by recipe with Northfork","datePublished":"2023-12-07T10:31:02+00:00","dateModified":"2023-12-07T10:32:49+00:00","mainEntityOfPage":{"@id":"https:\/\/retail-optimiser.de\/en\/coles-offers-shopping-by-recipe-with-northfork\/"},"wordCount":289,"image":{"@id":"https:\/\/retail-optimiser.de\/en\/coles-offers-shopping-by-recipe-with-northfork\/#primaryimage"},"thumbnailUrl":"https:\/\/retail-optimiser.de\/wp-content\/uploads\/2023\/12\/northfolk-coles_1024.jpeg","keywords":["Coles (Australia)","Coop Sverige (Sweden)","ICA","Northfork","Walmart"],"articleSection":["News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/retail-optimiser.de\/en\/coles-offers-shopping-by-recipe-with-northfork\/","url":"https:\/\/retail-optimiser.de\/en\/coles-offers-shopping-by-recipe-with-northfork\/","name":"Coles offers shopping by recipe with Northfork - Retail Optimiser","isPartOf":{"@id":"https:\/\/retail-optimiser.de\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/retail-optimiser.de\/en\/coles-offers-shopping-by-recipe-with-northfork\/#primaryimage"},"image":{"@id":"https:\/\/retail-optimiser.de\/en\/coles-offers-shopping-by-recipe-with-northfork\/#primaryimage"},"thumbnailUrl":"https:\/\/retail-optimiser.de\/wp-content\/uploads\/2023\/12\/northfolk-coles_1024.jpeg","datePublished":"2023-12-07T10:31:02+00:00","dateModified":"2023-12-07T10:32:49+00:00","author":{"@id":"https:\/\/retail-optimiser.de\/en\/#\/schema\/person\/78a871c954eba67798473ce83d605dae"},"description":"Australian retailer Coles is working with technology provider Northfolk to make menu planning easier for online shoppers. The Swedish start-up's platform provides personalised recipe suggestions and automatically adds the ingredients to the shopping basket.","breadcrumb":{"@id":"https:\/\/retail-optimiser.de\/en\/coles-offers-shopping-by-recipe-with-northfork\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/retail-optimiser.de\/en\/coles-offers-shopping-by-recipe-with-northfork\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/retail-optimiser.de\/en\/coles-offers-shopping-by-recipe-with-northfork\/#primaryimage","url":"https:\/\/retail-optimiser.de\/wp-content\/uploads\/2023\/12\/northfolk-coles_1024.jpeg","contentUrl":"https:\/\/retail-optimiser.de\/wp-content\/uploads\/2023\/12\/northfolk-coles_1024.jpeg","width":1024,"height":671,"caption":"Coles online customers receive personalised recipe suggestions and can add the ingredients directly to their shopping basket. (Photo: Northfork)"},{"@type":"BreadcrumbList","@id":"https:\/\/retail-optimiser.de\/en\/coles-offers-shopping-by-recipe-with-northfork\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/retail-optimiser.de\/en\/"},{"@type":"ListItem","position":2,"name":"Coles offers shopping by recipe with Northfork"}]},{"@type":"WebSite","@id":"https:\/\/retail-optimiser.de\/en\/#website","url":"https:\/\/retail-optimiser.de\/en\/","name":"Retail Optimiser","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/retail-optimiser.de\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/retail-optimiser.de\/en\/#\/schema\/person\/78a871c954eba67798473ce83d605dae","name":"Joachim Pinhammer","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/retail-optimiser.de\/wp-content\/uploads\/2020\/05\/Joachim_Pinhammer_rund_220x219px-150x150.jpg","url":"https:\/\/retail-optimiser.de\/wp-content\/uploads\/2020\/05\/Joachim_Pinhammer_rund_220x219px-150x150.jpg","contentUrl":"https:\/\/retail-optimiser.de\/wp-content\/uploads\/2020\/05\/Joachim_Pinhammer_rund_220x219px-150x150.jpg","caption":"Joachim Pinhammer"},"description":"Joachim Pinhammer supports retail and technology companies with consulting and marketing expertise. He was Senior Analyst and Research Director Retail Technology at the London-based analyst group Planet Retail. Prior to that, he was the global marketing director for the retail division of Wincor Nixdorf (now Diebold Nixdorf). Joachim Pinhammer is a regular speaker at events organised by Messe D\u00fcsseldorf (EuroShop and EuroCIS), the EHI and further industry conferences. His reports are regularly published by trade magazines and online retail industry media.","sameAs":["http:\/\/www.retail-optimiser.de","https:\/\/www.linkedin.com\/in\/joachimpinhammer\/"],"url":"https:\/\/retail-optimiser.de\/en\/author\/joachimpinhammer-english\/"}]}},"_links":{"self":[{"href":"https:\/\/retail-optimiser.de\/en\/wp-json\/wp\/v2\/posts\/16003","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/retail-optimiser.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/retail-optimiser.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/retail-optimiser.de\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/retail-optimiser.de\/en\/wp-json\/wp\/v2\/comments?post=16003"}],"version-history":[{"count":1,"href":"https:\/\/retail-optimiser.de\/en\/wp-json\/wp\/v2\/posts\/16003\/revisions"}],"predecessor-version":[{"id":16004,"href":"https:\/\/retail-optimiser.de\/en\/wp-json\/wp\/v2\/posts\/16003\/revisions\/16004"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/retail-optimiser.de\/en\/wp-json\/wp\/v2\/media\/15994"}],"wp:attachment":[{"href":"https:\/\/retail-optimiser.de\/en\/wp-json\/wp\/v2\/media?parent=16003"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/retail-optimiser.de\/en\/wp-json\/wp\/v2\/categories?post=16003"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/retail-optimiser.de\/en\/wp-json\/wp\/v2\/tags?post=16003"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}