{"id":27538,"date":"2026-09-21T16:33:29","date_gmt":"2026-09-21T14:33:29","guid":{"rendered":"https:\/\/retail-optimiser.de\/migros-brings-in-luis-lamshoeft-for-ai-and-robotics\/"},"modified":"2026-09-21T16:37:13","modified_gmt":"2026-09-21T14:37:13","slug":"migros-brings-in-luis-lamshoeft-for-ai-and-robotics","status":"publish","type":"post","link":"https:\/\/retail-optimiser.de\/en\/migros-brings-in-luis-lamshoeft-for-ai-and-robotics\/","title":{"rendered":"Migros brings in Luis Lamsh\u00f6ft for AI and robotics"},"content":{"rendered":"\t\t
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Luis Lamsh\u00f6ft has joined Migros Supermarkt AG as Head of AI & Robotics Strategy. In 2024, the Migros Group consolidated key functions for all grocery stores across all its cooperatives within Migros Supermarkt AG. In his new role, Luis Lamsh\u00f6ft will also focus specifically on the automation of the Swiss market leader\u2019s distribution centres.<\/p>\n

In addition, Luis Lamsh\u00f6ft is leading strategic projects relating to store deliveries and replenishment. Migros aims to use this to improve the flow of goods from the distribution centres to stores across Switzerland. Luis Lamsh\u00f6ft announced his move on LinkedIn, where he stated that he had taken up his new role last week.<\/p>\n

Luis Lamsh\u00f6ft brings retail and strategic experience to the role<\/h3>\n

Before joining Migros Supermarkt, Luis Lamsh\u00f6ft worked at Majid Al Futtaim, the Carrefour franchisee for twelve countries in the Middle East, Africa and Asia. As Manager of Commercial Strategy and Strategic Projects, he was part of the retail group\u2019s Carrefour Centre of Excellence. According to his own account, his work there focused on strategy, transformation and retail.<\/p>\n

Prior to that, Luis Lamsh\u00f6ft completed a strategy placement at Accenture. Whilst studying for his Bachelor\u2019s degree at the MCI Management Centre Innsbruck, he also undertook a professional placement at Deichmann. A semester abroad took him to Murdoch University in Dubai.<\/p>\n

Master\u2019s thesis explores generative AI<\/h3>\n

From 2022 to 2024, Luis Lamsh\u00f6ft studied at Post University in Waterbury, Connecticut, USA. His Master\u2019s thesis at the Steinbeis School of International Business and Entrepreneurship examined how generative artificial intelligence can transform strategic work in international companies.<\/p>\n

According to Luis Lamsh\u00f6ft, he interviewed experts in strategy and artificial intelligence as well as senior executives for his thesis. The focus was on potential applications in market analysis, the development and implementation of strategies, and their monitoring.<\/p>\n

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Luis Lamsh\u00f6ft has joined Migros Supermarkt AG as Head of AI & Robotics Strategy. In 2024, the Migros Group consolidated key functions for all grocery stores across all its cooperatives within Migros Supermarkt AG. 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