Thilo Freund

Thilo Freund is VP Sales at Trigo, where he leads commercial strategy for AI-powered retail store technologies across Europe. He brings more than 20 years of experience in retail technology, with a track record spanning international enterprise sales, SaaS market expansion, and corporate restructuring. His scope includes end-to-end business leadership, M&A integration, and building high-performing sales teams across EMEA markets. Based in Frankfurt, Germany.
Reports

Guest Feature: How Edeka’s Netto adds transparency to loss prevention

Netto Marken-Discount, part of Edeka Group, took an innovation-led step to make shrink measurable – without slowing the checkout experience. The discounter's deployment of AI-powered computer vision from Trigo has just earned Netto the Reta Award 2026 in the Artificial Intelligence category, with Trigo recognised as Top Supplier Retail 2026. But the award matters less than what the technology revealed…

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Reports

Guest Feature: The AI credibility question in Loss Prevention at the SCO

When analysing documented thefts in retail, Trigo found that 76 per cent of incidents were concentrated at self-checkouts. However, what was significant was how these thefts took place. In the case of high-value product categories, hiding was the method of theft used almost every time. It was not a missed scan or a barcode swap. It was those items that…

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