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VusionGroup acquires stake in shopper insight specialist Yagora

VusionGroup has secured a significant stake in Yagora, a provider of shopper insights for category management and shopper activation via retail media that is highly relevant to the consumer goods industry. Until September 2020, Yagora appeared as GPS Dataservice and made a name for itself in the industry with top customers such as dm Drogeriemarkt, Ferrero, Radeberger Gruppe and Kellogg's…

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Carrefour tests shelf layouts with CPGs on VusionGroup’s Memory

Carrefour is testing new shelf layouts in collaboration with CPG companies on its category management platform from In The Memory (Memory for short), which has been part of the VusionGroup since February 2023.

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