Cooler Screens


Kroger equips 500 stores with Cooler Screens

After a three-year pilot project with the company Cooler Screens, US retail giant Kroger has decided to equip 500 of its stores with these digital doors on refrigerated cabinets. These run, among other things, advertising content from brand manufacturers, which 'Kroger Precision Marketing' of the retail company's in-house market research platform 84.51° serves up.

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