Vusion has completed the acquisition of In-Store Media (ISM). The relevant authorities have approved the transaction and all other conditions have been met. Carrefour is one of the key joint retail clients: both providers are already working extensively for the group and can now integrate in-store digitalisation and retail media marketing more closely.
Read more >>In-store Media (ISM)
Vusion has signed an agreement to acquire In-Store Media (ISM). The French provider of digitalisation solutions for brick-and-mortar retail and the Barcelona-based specialists in retail media advertising are both active on a large scale for Carrefour and now aim to build a joint platform for digital in-store retail media. The completion of the transaction is still subject to regulatory approvals…
Read more >>
