Marks & Spencer

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Marks & Spencer shoppers can select wine with Preferabli’s AI tool

British retailer Marks & Spencer (M&S) has unveiled an AI-powered Wine Finder, designed to enhance the wine shopping experience for its customers. The tool is accessible via the retailer’s online platform and in twenty stores across the UK, where dedicated QR codes facilitate its use.

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M&S ends time of the points with digital loyalty scheme

Marks & Spencer changes the logic of its loyalty scheme Sparks completely when relaunching is in a digital form on Thursday this week. In line with its transformation programme, which includes the start of selling M&S products via Ocado later this year, the British food and apparel retailer is offering the digital version of its loyalty scheme as a more…

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