Magdalena Nowak

Magdalena Nowak is a trainee in the editorial team of The Retail Optimiser. She has gained valuable insights into the processes of the industry during previous jobs on the retail floor. Magdalena Nowak is studying journalism at Johannes-Gutenberg-Universität in Mainz.
News

Rewe Group’s Toom praises Auto Store’s e-commerce order picking

A few months after implementing the new Auto Store system, Toom shows itself satisfied with the automation of the small parts warehouse at the Rodgau fulfilment centre. According to the DIY store operator, the system has been running smoothly since going live in March.

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Lidl markets Retail Media in its online shop with Criteo

Lidl’s online shop will be working with the commerce intelligence platform Criteo in the Retail Media sector. The aim is to expand the Retail Media offering and create new advertising opportunities for brands. According to the company, Criteo will also take over the exclusive marketing of advertising inventory on Lidl.de.

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News

Lidl UK cuts more food waste with Olio

Lidl is expanding its UK food redistribution programme through a new partnership with food-sharing platform Olio, adding a second distribution layer to its existing collaboration with charity matching platform Neighbourly. The move aims to capture surplus food that cannot be collected by charities.

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News

Coop Estonia installs Vusion ESLs with Strongpoint

Estonian grocery retailer Coop has chosen Vusion and Strongpoint as its exclusive electronic shelf labels suppliers. The rollout is set to begin in the second half of this year with a portion of Coop Estonia’s stores.

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News

Primark shows availabilities in mobile app in the UK

Primark has launched its first customer mobile app in the UK, aiming to make it easier for shoppers to browse products and use the fast fashion retailer’s Click & Collect services. It also offers real-time stock checks and specific store information.

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News

Walmart expands digital transformation to Mexico with Vusion

Walmart de México y Centroamérica is accelerating the digital transformation of its stores by implementing technology from Vusion. The company plans to fully equip its Walmart Express stores with the EdgeSense connected-store platform by the end of the year.

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News

Retail Media Alliance wants to manage campaigns for Edeka Group

A new national in-store retail media network is forming in the German grocery retail sector, which has set itself the Herculean task of serving the FMCG manufacturers as a single point of contact for the complex world of Edeka cooperative. Under the name Retail Media Alliance, several technology providers and marketers are pooling their infrastructure to make digital advertising space…

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News

Rewe is piloting Drive&Go

Rewe is launching a new pickup service called Drive&Go in Euskirchen, Germany. Shoppers can collect their online orders without leaving their cars. The service is part of a pilot project in the Rewe Region West and aims to make shopping more convenient for customers’ daily lives.

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News

Rewe surprises with its seventh scanless store with Trigo

While many full-range retailers are phasing out scanless technology, Rewe has surprisingly opened a new store. This is already the retailer’s seventh test store to feature Trigo technology. At the 650-square-metre supermarket in Hanover, which is equipped with cameras and weighing technology, customers can shop without scanning products

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Uncategorized

Aldi Süd ends all trials with scanless stores

Aldi Süd has now also discontinued its pilot project with a scanless store in London. The discounter’s test store on Greenwich High Road in south London will in future be operated as an Aldi Local store – without Aifi’s scanless technology. Aldi Süd had already ended its scanless experiment in the US back in 2024. The service provider there, Grabango,…

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