In the second quarter of 2026, Decathlon reached the milestone of 700 stores using Vusion’s digital shelf labels. The sports retailer now uses Vusion’s platform in 54 countries across three continents.
The deployment covers Europe, South America and the Asia-Pacific region. Decathlon is Vusion’s client with the most extensive international deployment of its technologies to date.
The sports goods retailer primarily uses the platform to automate price management in its stores. This frees up more time for staff to provide advice and customer service.
Vusion helps store teams
In addition, digital shelf management is designed to virtually eliminate price discrepancies between the shelves and the tills. This aims to boost customer satisfaction, as shoppers can rely on the displayed prices.
Decathlon is integrating the electronic shelf price labels with its existing Cisco Meraki network infrastructure. This integration enables deployment without the need for additional network hardware.
Decathlon boosts operational efficiency
“Thanks to ESLs, we have further enhanced the in-store experience while improving our operational efficiency,” says Xavier Dété, VP Innovation at Decathlon: “Deploying connected shelf labels at scale enables us to focus on our core mission: advising and supporting our sports customers.”
