Kaufland

Tests in some stores and even framework agreements with technology suppliers are not yet proof that electronic labels will soon be seen in all stores. Retailers will only achieve a rapid ROI if they use the labels to react more dynamically to market developments with intelligent price optimisation solutions, to optimise in-store processes or to offer customers significant additional benefits.

Nutri-Score based on the French model comes to Germany. The commitment of major German retailers to use the nutritional label on their private-label products increases the pressure on brand manufacturers. In France, retail primus E.Leclerc is a pioneer.

Kaufland is introducing self-scanning with customers' smartphones in its shops in the Czech Republic. Software partners are the Dutch specialists of Re-Vision.