Tests in some stores and even framework agreements with technology suppliers are not yet proof that electronic labels will soon be seen in all stores. Retailers will only achieve a rapid ROI if they use the labels to react more dynamically to market developments with intelligent price optimisation solutions, to optimise in-store processes or to offer customers significant additional benefits.
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Douglas has chosen Relex to optimise its inventory along its entire supply chain and from a single source for its online and brick-and-mortar business. Hardly any software provider is currently reporting more success in retail than Relex. The Finnish specialist was able to report 33 new customers last year.
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In less than a year, Rimi Baltic, a grocery retailer belonging to the Swedish ICA Group, has switched its pricing to the optimisation solution from Revionics, a pricing specialist recently acquired by Aptos. This has increased sales of its 280 stores in Estonia, Latvia and Lithuania.
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