Vivid Tech


Profitable digital at the shelf

With touchscreen displays instead of Electronic Shelf Labels (ESL), the Latvian retail company Spirits&Wine brings online shop content to the shelves. And it earns money with it – the use of the displays is paid for by the suppliers of branded goods. Spirits&Wine owner Andris Lukins had the technology developed in his own start-up Vivid Tech – and is now…

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