Aldi Nord is piloting a customer loyalty programme for the first time. Users of the Aldi app can collect bonus points in 70 of the discounter's stores in Belgium. The application was developed together with software specialist GK.
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British footwear retailer Dune London uses OneStock's order management system to enable ship-from-store. The retailer introduced the cloud-based system in October 2023 as part of a comprehensive omnichannel strategy to optimise and improve large areas of its business operations.
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The e-procurement specialists at Simple System have succeeded in digitalising their core business processes with Salesforce's Sales Cloud. With the help of CAS AG's consultants, they have implemented the CRM in a way that it gives them a comprehensive view not only of their customers, but also of their suppliers.
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After the great success with which Lidl introduced its customer loyalty app, Aldi Süd is now also building a CRM infrastructure for its global business in order to generate a better database for its listing decisions. For this, Aldi Süd is relying primarily on tools from Adobe and Salesforce.
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